Freelance
Product Designer

I’m Aleksi Tappura, a Freelance Product Designer (UI/UX) with 10+ years of experience in end-to-end experiences for both business and consumer applications.

Focal

Workflow management software for marketing and creative teams. Joined as the 1st Designer, working on everything from product strategy to interface design and marketing, resulting in a threefold increase of monthly active users in 9 months.

Volvo Cars

Invited by the renowned premium car manufacturer to design future scenarios, resulting in a Mobility as a Service (MaaS) concept that servitizes Volvo's business.

HSL.fi

Designed an award-winning digital service to support 400M annual trips in Helsinki, with considerable focus in co-design and digital accessibility to cater for a diverse customer base.

* Awarded as The Best Online Service in Grand One 2021.

HSL Business Portal

Refreshed a B2B web service to facilitate a wider rollout, supporting HSL’s sustainable transportation strategy and reducing companies administrative workload.

Posti Parcel Sending

Led design in a business-critical area serving millions of customers across the Nordics and Baltics. In addition to expanding and launching a new B2B service, I integrated customer-centric metrics to gain insights into both consumer and corporate customer needs.

StatBun

Led the design of a next-generation product for Talgraf, the market leader in Finland for financial data visualization and budgeting software. I designed dashboards and user interfaces for complex financial and operational data, and created a component library for further development.

I’m available for selected collaborations starting in January 2025.